Bachelor of Arts in Digital Media Arts (Bachelors)
Cal State Dominguez Hills
Carson, CA
The Digital Media Arts curriculum is geared toward students who wish to have marketable job skills to enter professional careers in the digital media industry. These career goals include producer, director, writer, composer, editor, lighting director, sound technician, camera operator, studio recording engineer, radio station engineer, MIDI programmer, audio/video post-production, sound reinforcement, and electronic graphics and animation designer. Data from needs assessment surveys of the media industries indicate that there is a high demand for graduates who possess the hands-on, technical production skills that this curriculum offers.
The area of Digital Media Arts is a professionally oriented degree program within the Division of Performing, Visual and Digital Arts at CSU Dominguez Hills. The purpose of the program is to:
- Provide an academic program that gives students a solid base in the theoretical and technological skills required for professional careers in the emerging digital media industries of television/film production, CD-ROM, DVD, Web Page design, music recording, composing, computer graphics and animation;
- Provide a hands-on, state-of-the-art facility to train students in the production and repurposing of digital media for entertainment and information industries;
- Prepare students with practical, marketable job skills to enter professional careers in industries that rely on digital media production and repurposing;
- Provide students with the opportunity to gain experience in producing a variety of professional, high-quality projects using professional-level analog and digital media technology and equipment and software;
- Provide students with the opportunity to work in teams, applying their producing, directing, writing, composing, editing and engineering skills to produce a variety of digital media projects such as CD-ROM, DVD, Web Pages, dramatic features, music recording, music videos, documentaries, magazine feature segments, and public service announcements.
DMA Program Learning Outcomes
- Demonstrate application of the basic software and hardware tools used in digital media production (in area of emphasis).
- Produce a product that reflects professional-level production value and standards relative to student producer time and budget constraints.
- Demonstrate ability to create and produce a capstone digital media product that meets the objective of its target audience.
- Demonstrate ability to work effectively and cooperatively with others as a co-producer on team projects.
- Perform in a manner that is consistent with the professional image and demeanor of the digital media industries.
Career Possibilities
Graduates from the Digital Media Arts program will find career opportunities in a wide range of existing entertainment, informational and educational venues. The broad focus of the instruction in this program prepares students for roles as media production specialists, audio engineers and producers, interactive designers, music technologists and MIDI-assisted composers. The emerging areas of the internet and DVD will create additional demand for graduates skilled in advanced media production techniques.